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Course overview
Face-to-face CPD event!
Financial intelligence in real estate empowers individuals to assess and make informed decisions on key financial aspects related to their sales and property management business. It involves understanding the impact of market trends, financing options, borrowing impacts, tax considerations, and strategies for managing risks and expenses. Participants will develop a strong foundation in financial management for residential real estate agencies, enabling them to evaluate financial risks effectively and make decisions that enhance profitability and long-term sustainability. This expertise benefits both their agencies and all stakeholders involved.
1: Financial Foundations for Real Estate Agencies
• Importance of the numbers
• Review typical agency owner profile (small business owner profile)
• Managing and controlling macro/micro economic impacts on agency business
2: Profitability and Performance Optimization
• The path to profit simplified
• Adequate compensation for the business owner
• Profit capacity explained
• The importance of the Gross Profit margin and identifying key areas for profit improvement
• Combined effects of the gross profit margin and the average fee per transaction
3: Accounting and Financial Analysis
• Common accounting problems (that hinder the ability to extract vital information)
• The correct structure of the Profit & Loss (Revenue) Statement – identify Costs of Sales and Operational Costs categories
• Case studies for ‘sales’ and ‘property management’ business using output from the Agent Profit Planner program
4: Key Performance Metrics and Sales Efficiency
• Key Performance Indicators for a real estate agency business
• The key sales activity / efficiency indicators explained
Who should attend?
Ideal for those working in residential sales, auctions, property management, commercial, business broking and buyer's agency.
Live CPD event
Face-to-face CPD course
Date: 1 September 2025
Time: 9am-11.30am
Location: Water's Edge, Hamilton, Brisbane
Morning tea included
Inclusions
Certificate of Completion.
CPD Type 2, OFT approved number QLDCPD20250059
Investment
$120
Presenter - Wayne Johnson
Wayne is the owner and managing director of Agent Profit Planner, a program specializing in real estate agency profit analysis and forecasting. He has been part of the real estate industry for over 40 years, including 10 years as a multiple location agency owner, 14 years as national business support manager for a global real estate franchise group, and the past 10 years in real estate agency risk management and insurance. He facilitated the financial and trust accounting Diploma modules at REISA for over 10 years. Wayne holds a Certificate IV in Training & Assessment, a Bachelor of Business (Property), and an MBA. He is also a former president and board member of the Society of Auctioneers and Appraisers and the Real Estate Employers Federation (SA/NT).
More information
Live face-to-face event
Face-to-face delivery
Date: 1 September 2025, Water's Edge, Hamilton, Brisbane
Time: 9.00am - 11.30am
You’ll have 30 days of access to course materials complete the course at your own pace. With interactive modules, downloadable resources, and targeted study materials, you’ll be equipped to apply what you learn directly to your professional practice.
$120
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Why you should study with the REIQ
Expert Industry Trainers
Learn from the best. All our trainers have at least 15 years’ industry experience and still have highly successful careers in real estate. Now as teachers, they can pass on their industry expertise to you.
Reputation
As the peak body for real estate in Queensland, the REIQ is highly regarded by the industry and known for producing job-ready professionals. Real estate agencies are 60% more likely to hire REIQ graduates.
Graduate Membership
We offer FREE 12-month graduate membership to help you succeed during your first year in the industry. Graduate membership assists with a seamless transition from student to professional.
Graduate membership
Support
As an REIQ student, you'll receive FREE one-on-one student support sessions with our expert trainers during your studies to ensure you are supported every step of the way. You can also book private one-hour tutorials if needed (fees apply).
Industry Connections
REIQ students receive FREE career networking opportunities to meet with credible agencies. These events are a great opportunity to connect with industry professionals and potential employers in a casual environment.
Payment options
Maximum flexibility for you. Choose to pay your course upfront or enter into a payment plan.
Payment plans
Need help? 1300 697 347 or contact us