Thursday 12 March - Sales focus

DAY 1

Register

MICHAEL MCQUEEN
Multi-award winning speaker, trend forecaster and six-time bestselling author

'Mastering the Art of Momentum'
We all love being on a roll, in the zone and firing on all cylinders - that flow-state sensation where everything just seems to work. But what happens when the groove becomes a rut, inspiration evaporates or your mojo disappears? Enduring success and growth for any business today is dependent on building and maintaining unstoppable momentum. You will leave this session with a clear action plan for achieving effortless growth and maintaining it over the long haul.

PENNY BURKE
Marketing & Branding Expert

'FAME - What are you famous for?'
In the world of marketing and advertising Penny Burke was a Director of Australia's largest advertising agency and has been recognised by her peers as a member of the all-time best advertising agency 'Dream Team'. In this role she helped create some of Australia's most iconic and best loved campaigns such as Pro Hart Stainmaster Carpet ('Meester Hart, what a mess!'), Yellow Pages ('Not Happy Jan') and the randy milkman ('Milk. Legendary Stuff'). More recently, Penny has helped organisations and brands find their FAME, steering businesses such as Specsavers to market leadership in Australia ('Shoulda gone to Specsavers') and helping Jeep find their FAME with the iconic 'I bought a Jeep' campaign. In this session, Penny will help you work out what you and your business are famous for, that is compelling and relevant to your customers. She will explain the importance of building fame and how to understand and build your competitive point of difference and what it takes to deliver day in and day out.

DAVID KOCH
Host of Channel 7, Sunrise & Chairman Port Adelaide Football Club

'The StartUp of You'
Alongside his roles as host of Sunrise and President of Port Adelaide Football Club, David Koch is one of Australia's foremost business and finance commentators. A small business owner for over 30 years which includes his family business, Pinstripe Media, David has a passion for the sector and was a director of the NSW Small Business Development Corporation for six years. He and wife Libby are also patrons of Youth Off The Streets, managed by the Koch Centre For Youth at Macquarie Fields.

David will show you how to adapt digitally and constantly re-energise your business. Kochie will touch on how you build and run a successful business, to look at mentors and your competitors for help and to always keep up with what is happening in our economy and current trends. His big lesson is how to ensure you keep learning and challenging yourself to get better for your customers and clients.
Session proudly sponsored by Aon.

KURT FEARNLEY 
Paralympic and Commonwealth Games gold medalist

Kurt Fearnley is a three-time Paralympic gold medalist and two-time Commonwealth Games gold medalist. He has won over 30 marathons, including New York, Chicago and London in a career spanning more than 20 years. In 2009 Kurt crawled the Kokoda Track, in Papua New Guinea, to raise awareness of men's health. Kurt was also a member of the winning Sydney to Hobart yacht crew, Investec Loyal, in 2012. He was also awarded NSW Australian of the Year for 2019.

Breakout sessions to be announced soon!